MarketView

MarketView

RXA MarketView

The tool provides comprehensive analysis for both NHS and pharmaceutical companies of the UK prescribing market, giving valuable insight down to CCG level.

With the RXA MarketView tool you can:

  • Analyse up to 5 years of NHS prescribing and other sales data
  • See data for all 20,000+ products prescribed by UK GPs, including branded and generic products
  • See data for England, Wales, Scotland and Northern Ireland
  • Select a range of reporting dimensions and filters
    • SHA
    • Area/CCG
    • GP Practice
    • Product
    • Brand vs. Generic
  • View extensive highly visual tables, charts and maps in the purpose-built dashboard
  • Access easy to interpret analytics
  • Export all data and graphics for ad-hoc analytics and report building – (E.g. Excel, CSV, jpeg and PDF)
We make analytics simple
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"RXA MarketView enables pharmaceutical companies to analyse the current prescribing of a new or potential product and help to develop a market entry strategy."
Andrew Norman, Director

Analyser makes drilling down to the information I need to make key marketing decisions simpler and more targeted. Rx Analyser is both functional and elegant and is backed up by the can-do attitude of the Inspiremed team.

Group Product Manager, Leading Pharmaceutical Company

Rx Analyser is used for territory planning, customer proposals, segmentation/targeting positioning, case studies demonstrating the benefits of working alongside us to drive formulary compliance, customer savings analysis and in the future reporting.

Sales and Marketing Manager, Leading Healthcare Company, 2016

Key benefits? Adaptability, flexibility for future changes and cloud-based.

General Manager, Global Healthcare Company

Customers tell us our platform has changed the way they work, that they’ve enhanced the strategies they implement, based on the work they’ve done with the analyser tool and that – bottom line – we’ve helped them to increase their sales. That’s a pretty good result from a chance cup of coffee.

Andrew Norman and David Warwick, Directors

Need to analyse the community market? This tool can do that.

Senior Manager, Global Healthcare Company, 2016

Budget impact calculation makes for a much more informed discussion with customers where cost savings are a key driver.

Sales and Marketing Manager, Leading Healthcare Company, 2016

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