Forecaster

Forecaster

The RXA Forecaster tool produces forecasts of the predicted sales of pharmaceutical companies’ product portfolios, based on historic prescribing trends.

With the RXA Forecaster you can plan for the future, set sales targets and keep track of sales activity at territory and CCG levels.

With the RXA Forecaster tool you can:

  • Employ methodologies, including the Holt-Winters seasonal method
  • Include user-defined parameters – E.g. expected level of product switch, underlying market growth etc.
  • Produce actual vs. forecast comparisons to help assess forecast accuracy
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“Our sales team use RX Analyser to analyse results and opportunity; it’s used by management to measure performance and identify national trends to drive targeting and strategy.”

National Sales Manager, UK Pharmaceutical Company

“Export to Excel is straightforward, which facilitates easy manipulation if required, for example, for territory planning.”

Sales and Marketing Manager, Leading Healthcare Company, 2016

“Inspiremed are a pleasure to work with, blending both a solid understanding of software development and commercial experience.”

Sales and Marketing Manager, Leading Healthcare Company, 2016

“Data drives our activity in marketing and sales and Rx Analyser is the perfect tool for this.”

Sales and Marketing Manager, Leading Healthcare Company, 2016

“Need to analyse the community market? This tool can do that.”

Senior Manager, Global Healthcare Company, 2016

“The level of analysis and insight gained from use of Rx Analyser is non-comparable. Customer segmentation, targeting and development of compelling value propositions is much more straightforward.”

Sales and Marketing Manager, Leading Healthcare Company, 2016

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